The main task of the Graphic Specialist is to support various media throughout the store, ensuring the creation of consistent visual and commercial content for customers. Initially serving as a specialist and later stepping into the role of Acting Graphic Leader, I coordinated marketing campaigns and designed local graphic assets tailored to specific needs. My responsibilities included supporting the efforts of interior designers, visual merchandisers, sales, HR, and other departments, all while maintaining a cohesive visual balance across the IKEA store.
Graphic Design: Kornelia Stronska